Social media marketing is the single most important factor in the new Google Penguin algorithm update. If you are looking to rank your page within the top ten on a Google search, this area needs to be a top priority. With the advances in mobile computing, more than half of web searches are now initiated by users on mobile platforms like tablet computers and smart phones. The vast majority of these users are doing social networking activities on their mobile devices. Optimizing your business page for a mobile platform is one of the best ways to stay relevant in the game.
The most popular social media sites are:
According to LegitSEO.com, Facebook and YouTube account for over 80% of all views in social networking. Marketing your business on these larger social networks gets your brand exposure to potential customers on a one-to-one basis. Creating an interactive and engaging social media experience will entice users to pass the page along to their friends. This is the evolution of word of mouth marketing. Customer testimonials and targeted marketing cost less and convert more on the web. Take a bit of time and look into ways that Gripsell can help you take your marketing into the 21st century.